MAY NEWS FROM MFA

AARP Health Innovation@50+ Live Pitch
I recently attended the 5th Annual Health Innovation@50+ Live Pitch event in Sunnyvale, CA. Held at the Plug and Play Tech Center in Sunnyvale, the heart of the Silicon Valley, the AARP Live Pitch event focused on Caregiving and its different aspects, including how technology has empowered caregivers, how that technology can be made available to a greater number of caregivers at an affordable cost, and the opportunities for startups in the caregiving space.
You can stream the sessions, including the compelling keynote from Nancy LeaMond, Executive Vice President and Chief Advocacy & Engagement Officer for AARP, and Alexandra Drane, Founder and Chair of the Board at Eliza Corporation, regarding the deeply personal and immensely emotional issue of caregiving, by linking the Live Pitch on the AARP website.
We are so proud of our friends at SingFit for winning the Consumers Choice award. Their SingFit PRIME, a scalable musical solution for healthy aging and dementia care, was voted Most Innovative Company by an audience made up of AARP members, caregivers and Silicon Valley insiders. Congratulations, Rachel and Andy!
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What Else You Should Know About

• Our What’s Next Conference will be in Chicago in March 2017! We expect to draw on the treasure trove of content, data, and go to market strategies we acquired in DC this year, and bring you another exciting and valuable event.
• The 2016-17 California Program for Entrepreneurship at Santa Clara University (CAPE) is now accepting applications. CAPE is a 6-month program for early-stage entrepreneurs who seek a dynamic and rigorous schedule in which to learn the fundamentals of starting and building a business here in California. By providing business education and mentoring, it is the CAPE mission to help entrepreneurs develop and implement plans that will contribute to the growth and well-being of the California economy.
• What you’ll find on my bookshelf –

Disrupt Aging: A Bold New Path to Living Your Best Life at Every Age by Jo Ann Jenkins
The Grandparent Economy by Lori Bitter
Industries of the Future by Alec Ross
Superbosses: How Exceptional Leaders Master the Flow of Talent by Sydney Finkelstein
The Rainbow Comes and Goes: A Mother and Son on Life, Love, and Loss by Anderson Cooper
Becoming Grandma: The Joys and Science of the New Grandparenting by Leslie Stahl
Stir: My Broken Brain and the Meals that Brought Me Home by Jessica Fechtor