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What we can learn from Census data, and why it matters for brands

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Turning Silver Into Gold
 

Summits

Mary Furlong & Associates produces the annual What's Next Boomer Business Summit in affiliation with the American Society on Aging (ASA), and the annual Silicon Valley Boomer Venture Summit and Boomer Business Plan Competition with Santa Clara University's Leavey School of Business. These events highlight the tremendous opportunities for growth, service and profit presented by the 45 market and attract a wide range of attendees, including media, VCs, entrepreneurs, corporate strategists, market researchers, analysts and non-profit leaders.

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What's New

OVERVIEW Nearly four in ten U.S. adults (39%) are caring for an adult or child with significant health issues, according to a new Pew Research Center survey. That is up from 30% of U.S. adults in 2010. Caring for a loved one is

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Population ageing is transforming economies and societies across the world. The Global AgeWatch Index ranks countries by how well their ageing populations are faring. It is based on four domains that are key enablers of older people's

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[Begin Quote] Six years ago, the University of Cincinnati unveiled what it called an “unusual consortium” between its students, faculty and corporations, including Procter & Gamble Co., the consumer-product giant headquartered

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